👨🎓 Some experts today announce the proximity of the end of the pandemic, a general feeling that has prompted governments, in general, to take a more relaxed and open stance in handling Covid.
Companies and ventures face a progressive change from the traditional reality, where virtuality was not presented as an obligation within the normal day-to-day operation. Today many companies have, at least, the option of returning face-to-face or not, so it is valid to ask whether or not the exercise of forced virtuality taught us what we needed for proper remote management.
I must say that finding a uniform solution, which applies to all companies in all sectors, in all territories, is absurd we must always review the particular case, with its peculiarities. However, we can launch general perspectives of the lessons learned and what we can continue promoting, or what we should reflect on for its improvement.
I recently spoke with a friend who shared her frustration with me about going back to face-to-face. His case was not unusual, a boss who has led a company for 40 years, and who only knows one way of doing things, and which, up to now, has worked quite well for him -at least for his purposes-. Demanding a change of landscape in this type of case is complex, the answer is not as simple as demanding that what has already been implemented not go back, we need a change of culture in the business community, which I must say, will not come until the generational change expected in ten years. It seems that the reality check tells us that the road is huge and that there is very little built.
The actions must start from the new generations, they are the ones who must understand first-hand the advantages of technology, and this will not be achieved, in a country where, once again, we return 100% to face-to-face, with mixed models without strength and second-hand application, where the main focus is not technology. It seems that after two years of learning, the lesson that remains is a visceral resentment of virtuality.